Juan Lobo Tequila, Announces New Central Texas Distribution Partner, Capital Reyes

Country music star, Jon Wolfe, partners with Capital Reyes to deliver a distribution partner for his brand, Juan Lobo Tequila.

AUSTIN, TEXAS (Feb 1, 2024) – After three years in the Texas market, Juan Lobo Tequila has found a new distribution home with Capital Reyes. Crafted by Texas Country star Jon Wolfe, Juan Lobo Tequila is a Texas-based craft brand offering small batch tequila from the highlands region of Jalisco, Mexico. Each bottle of Juan Lobo Tequila is created with 100% Blue Agave, slow-cooked in wood brick ovens for over 48-hours, and distilled in copper pots, crafting the ultimate taste with zero additives.

“We saw a big opportunity for more strategic growth in Texas, and ultimately found a haven that shared our vision and passion for Juan Lobo Tequila,” Wolfe explains on his new partnership.

Wolfe has built a career knowing what Texan’s want. With 15 consecutive no.1 singles on Billboard’s Texas Regional Radio Chart and 18 Top Ten hits under his belt, his ability to connect with an audience is unmatched, and expanding his fanbase’s reach with tequila was a practical next step. Operating from deep in the heart of Texas, Capital Reyes Distributing proudly sells and distributes the widest variety of imported, craft and domestic beers, delivering over 16.4 million cases annually to 5,510+ customers throughout the southeastern area of Texas.

“Capital Reyes has historically been a giant in the distribution world, but their rapid growth and success in the spirits division has caught the attention of our entire industry,” Wolfe adds, “They represent some of the finest companies in the spirits industry, and we feel so honored to announce that we are officially a part of the Capital Reyes family of brands”.

Juan Lobo Tequila looks forward to a long-term, mutually beneficial partnership with Capital Reyes Distributing, leveraging their extensive network and industry expertise to amplify the brand’s presence throughout Texas. With a shared dedication to exceptional quality and customer satisfaction, Juan Lobo Tequila and Capital Reyes Distributing are poised to make a lasting impact in the spirits market.